NETFLIX
The release of 'Army of Thieves' on Netflix was accompanied by an OOH campaign featuring a mural in the Hamburg city center and the Schanzenviertel.
The locations chosen were the Hamburg city center, right at the main train station, and the Hamburg 'Schanze,' a hotspot for tourists, shopping enthusiasts, and culinary adventurers.
November 2021
2 locations
8 artists
approx. 1 week of implementation