MOSAIC MURAL

PALLADIUM

TILE YOUR WALL

A unique advertising implementation for the Explorers campaign of the French shoe manufacturer Palladium.

Our conceptual consulting led to the idea of a mosaic mural. Over 2,400 tiles were attached to the facade in the shape of a Palladium boot, each individually painted. An extraordinary tile effect is created.

The brand campaign was showcased with this exclusive mosaic mural.

The Hamburg Schanzenviertel was chosen as the location - known for its crowded clubs, bars, and gastronomy. The district is a hotspot for students and young trendsetters.

Keyfacts

Januar 2013

Hamburg - Schanzenviertel
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• Mosaic Mural

• appr. 2,400 tiles

• 1 artist

• 6 days for execution

HIT THE TILES ON THE WALL