PALLADIUM
A unique advertising implementation for the Explorers campaign of the French shoe manufacturer Palladium.
Our conceptual consulting led to the idea of a mosaic mural. Over 2,400 tiles were attached to the facade in the shape of a Palladium boot, each individually painted. An extraordinary tile effect is created.
The brand campaign was showcased with this exclusive mosaic mural.
The Hamburg Schanzenviertel was chosen as the location - known for its crowded clubs, bars, and gastronomy. The district is a hotspot for students and young trendsetters.
Januar 2013
• Mosaic Mural
• appr. 2,400 tiles
• 1 artist
• 6 days for execution